AdvanCing behavioural Change Through an INclusive Green deal

2022 - 2025

ACCTING is an EU-funded project analysing the impact of Green Deal policies on vulnerable groups, and producing knowledge and innovations to advance behavioural change at individual and collective levels. Running until May 2025, the project aims to prevent the (re)production of inequalities, with a specific focus on the gender+ perspective, for an inclusive and equal EU Green Deal.

Twelve partners – supported by a wide network of researchers – collect inspiring initiatives in the EU27, UK, Norway, Serbia, Turkey, USA, Brazil and Japan, and analyse qualitative and quantitative data following eight interdisciplinary thematic research lines. Thanks to an innovative co-creation process engaging various stakeholders, this extensive data is then translated into a new research agenda, policy recommendations, and innovative pilot actions to foster a fairer EU Green Deal.