SPIN4EIC is an innovative initiative from the European Innovation Council (EIC) dedicated to delivering valuable support services to EIC innovators. It was launched on 1 September 2023, and will be implemented over 36 months. Its purpose is to enhance EIC innovators' ability to access procurement markets both in Europe and worldwide. The program is committed to promoting the entry of outstanding EIC innovators into procurement markets, generating broader prospects for inventive SMEs and startups. Simultaneously, it aims to facilitate their expansion in the market environment and to create matching opportunities with procurers. SPIN4EIC also extends its dedication specifically to public buyers, offering free support services tailored to the needs of administrations to facilitate their uptake of the innovation procurement process.